Angie’s List was interested in improving their email design and build process via an email design system for internal use.
Approach
Partners:
SFMC project manager, SFMC senior designer, SFMC developer
Assessment:
I first assessed Angie’s List previously sent emails to identify design patterns.
Wireframes:
After determining design patterns, I created the wireframes for the email design system.
Design:
Working closely with the SFMC senior designer, we looked to the Angie’s List brand guidelines and website to create finalized mockups.
Development:
This particular project already had a developer assigned and only redlines were required.
Wireframes and mockups
